Bjorn Again Install: Multiplex



Bjorn Again Room: 2004
Multiplex Installation at SmackMellon
Brooklyn, NY
January 24 to March 7, 2004

Bjorn Again is a video recreation of the 1980 U.S. Open Finals between Bjorn Borg and his female alter ego/ anima Chris Sollars in a skirt. Bjorn Again plays on a circa 1980 television set in a recreated basement den hangout, making for a casual setting in which viewers may sit and watch the match.

bjorn mags 

A stocked mini fridge allows guests to help themselves to a beer or soda.Viewers may also help themselves to snacks on the coffee table while perusing a collection of books and periodicals on the rise and fall of Bjorn Borg, and 1980-1 Playboy magazines. Vintage posters of Borg, Farrah Fawcett, and Bo Derek cover the walls along with "adolescent" drawings on wide ruled spiral notebook paper, which blur the fantasies of idealized sexuality and hero worship.

bjorn fridge